After becoming the first and only supermarket in Qatar to start using paper bags, Ali Bin Ali Holding’s Monoprix Qatar introduced a more sustainable way of shopping with reusable bags. Making the right start to the New Year, on January 1, 2023, Monoprix Qatar launched the permanent campaign, ‘Let’s be the change – reduce, reuse, recycle’. Leading the way in reducing the one-time use of shopping bags, Monoprix Qatar looks forward to saving trees and creating a greener environment.
Customers at any Monoprix store in Qatar can now purchase one re-usable bag for QR 1 and also get a voucher worth QR 1 in return, in effect getting the bag free of cost. This QR 1 voucher, which is valid for 1 month, can be redeemed at any of the Monoprix stores on the next visit.
The QR 1 cost of the reusable bag is just to make customers conscious about the number of bags they use and use them only when it’s necessary. Making the use of these bags even more sustainable, the supermarket will exchange any used or damaged Monoprix reusable bags for free, for life.
Customers can also choose to donate their vouchers to charity efforts. In partnership with Qatar Charity, the hypermarket has placed voucher donation boxes on each of its cash counters for customers to make a contribution. Monoprix will then pay Qatar Charity the equivalent amount of the number of vouchers collected. The donation process is part of Monoprix Qatar’s vision of elevating underprivileged communities and creating sustainable livelihoods.
Monoprix as a brand has always committed itself to a sustainable development approach with organic products, local produce, recycling waste and using environment-friendly packaging options. With a proactive vision to save the environment and raise awareness about it, Monoprix takes innovative steps to preserve the nature for a greener future.
Speaking about this noble initiative, Regional General Manager of Monoprix Mr. Sébastien Farhat said: “Monoprix supermarket uses a large number of bags every year and this is not good news for the environment. We are always looking to more sustainable, environment-friendly solutions and the reusable shopping bags seemed to be the perfect answer to this situation. Monoprix is much more than just a supermarket, we want to give back and do our humble bit for the community. I am sure this campaign will help raise awareness and the eco-friendly shopping option will be well-received and contribute substantially to a greener future for our planet.”