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iLife Digital, in partnership with Ali Bin Ali Holding, to open first laptop manufacturing facility In Qatar

iLife Digital, A developer for innovative technologies today announced that it has partnered with Qatar’s Prime Technologies to set up a 3000 Sq. meter production facility at Qatar Free Zone – Umm Al Houl; to meet a growing demand for its next-gen stylish and affordable products. Prime Technologies is a subsidiary of Ali Bin Ali Holding, one of the largest conglomerates in Qatar.

The new facility located in Doha, Qatar will feature a state-of-the-art production and R&D facility along with a logistics and customer solutions centre. Production will begin from August 2021; initially manufacturing its award-winning flagship products of Laptops, Desktops and Tablet PCs – with an expected output of approximately 350,000 units annually.

Anshuman Rath, Senior Vice President iLife said, “The effects of the Covid-19 pandemic, which caused large portion of the end users to work and study from home, continue to drive demand for personal computing devices across the region. Due to the ongoing shortage in supply of PC components a large portion of notebook demand remains unfulfilled till date. Consequently the inventory levels in channel remains low across many parts of the region. With the addition of the new manufacturing plant our output would increase by 30~35%.

This new factory demonstrates that we are at the leading edge of innovation. Demand for our products have grown year on year. We will continue to invest and develop quality products, which are both trendy and affordable. We are glad to be associated with Ali Bin Ali Holding’s Prime Technologies – this strategic partnership will help us deliver our commitment to our customers and increase our presence in the region”

Speaking about the partnership Mohammad Imran, General Manager of Prime Technologies said, “We are happy to partner with iLife – it reiterates our commitment towards our customers in offering exceptional products and services. Our association with iLife dates back to 2018 and since then the brand has seen a record growth in the Qatar market. iLife’s innovative and award-winning products, that is designed for budget-smart consumers, coupled with our market network has helped pave the way for the brand’s popularity in the region . The introduction of the manufacturing facility opens a new chapter in our already solid relationship.”

iLife aims to ship its products to the entire Middle East and Africa from the new facility by end of 2021

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Prime Distribution Trading Company announces new strategic partnership with Midea Home Appliances

Furthering its dedication to be a top consumer appliances provider for the benefit of consumers in Qatar, Ali Bin Ali Holding’s Prime Distribution Trading Company (PDTC) announced its new partnership with the world’s #1 major appliances producer, Midea Home Appliances, on September 15.

A market leader in Qatar, PDTC’s tie-up with Midea Home Appliances is a strategic one and will offer more options to the consumer in Qatar. Midea Home Appliances will now be available at all major retailers in the country.

Midea is one of the world’s largest home appliance brands, offering the most comprehensive selection of products to fully serve the needs of day-to-day living at home, at work or anywhere else.

The Midea brand promises to offer “surprisingly friendly solutions”. Combined with high manufacturing standards aimed at achieving excellence, the brand provides an attractive product portfolio to help you “make yourself at home”.

“Midea has over 30 production centres worldwide, is present across 200+ countries, and carries over 50 product design awards. Over the past few years, Midea’s growth in the Middle East region has doubled. The reason behind is that we, at Midea, are putting ourselves in consumers’ shoes, identifying what are the solutions that people are looking in home appliances in this region. Based on those observations, we can deliver up-to-date, durable and wallet-friendly appliances for every home. We are happy for our collaboration with Prime Distribution with Midea’s strategy to offer better services to local consumers in Qatar,” said Siddharth Saxena, Sales Director – MEA Region, Midea.

General Manager of Prime Distribution Trading Company Mr Mohammad Imran said: “We are always trying to get the best for the people of Qatar and the collaboration with Midea was also a product of that vision. With Midea’s product quality, wide product range combined with PDTC’s market knowledge and reach, we are sure to make a huge impact on consumers.”

Midea’s 2020 line-up covers a complete range of home appliances – from major domestic appliances to a competitive portfolio of small household appliances. These include an attractive 12-place setting Dishwasher with six washing programs, including Intensive, ECO and Rapid wash; Side-by-side Refrigerator with A+ Energy efficiency and 10 Years’ Warranty on Inverter Compressor; Full-Safety 5 Gas Burner Cooking Range with SABAF and closed grill option; and A++ Energy Efficiency Front Load Washing Machine with 15 minutes quick cycle wash. The line-up spreads to a range of Chest Freezers, Water Dispensers, Microwave Ovens, Kettles, Blenders, Juicers, Multi-Cookers, Meat grinders, Vacuum Cleaners and Fans.

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Vodafone Qatar & PDTC exclusively launch the OPPO 5G smartphone

On November 10, 2019, Vodafone Qatar, in association with Ali Bin Ali Holding’s Prime Distribution and Trading Company (PDTC) – the exclusive distributor of OPPO in Qatar – launched the OPPO Reno 5G smartphone to give more customers the opportunity to enjoy the full benefits of 5G.

 

Vodafone Qatar is playing a leading role in the deployment and commercial availability of 5G. Its extensive 5G network covers key locations across the country and it has launched the first and only ‘Unlimited 5G Plans’.

 

The announcement was made on the sidelines of QITCOM 2019, the largest information and communications showcase in Qatar, by Mr. Mahday Saad al-Hebabi, Director of Vodafone Qatar Business Services, and Mr. Mohamed Imran, General Manager of Prime Distribution and Trading Company

 

Mr. Imran, said: “We are delighted to make the OPPO Reno 5G available exclusively from Vodafone Qatar. The Reno 5G, powered by Vodafone Qatar’s state-of-the-art 5G network, will allow users to experience the world around them in even more new ways, from faster downloads to seamless gaming, buffer-free streaming and much more.”

 

Mr. Al-Hebabi said, said: “We’re proud to partner with Prime Distribution and Trading Company to bring customers in Qatar the latest innovations. Vodafone Qatar is committed to make 5G’s unprecedented speeds accessible to everyone in Qatar. For this, we are investing heavily in deploying our 5G network and launching products and services that will transform people’s mobile experience.”

 

The OPPO Reno 5G uses innovative technology to elevate photography and mobile entertainment to all-new heights, with the added power of 5G’s superfast connectivity.

 

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OPPO, in association with PDTC, launches its first retail store in Qatar

 

On October 31, the leading global smartphone brand, OPPO – in association with its exclusive distributor in Qatar, Prime Distribution and Trading Company (PDTC) – ceremoniously launched the first OPPO Retail Store in Qatar. It is also the first OPPO Brand Store in the Middle East.

Present at the inauguration ceremony was the General Manager of PDTC, Mr. Mohammad Imran, Sales Director of OPPO Middle East Mr.Vikas Pachnanda and OPPO Qatar Country Manager Ms.Yuan Meng.

Speaking about the new venture, Mr. Imran said: “Our association with OPPO is not new and we are glad to partner with them in launching their first store in Qatar. The brand is performing exceptionally well and is one of the top players in the region.”

The new OPPO Retail Store has the full brand line-up of mobile phones and accessories and has been designed to engage customers while encouraging them to explore and appreciate the craftsmanship and technological features of OPPO’s product range.

Also, the store has an after-sales station that can provide customer support and assistance, including walk-in repair for OPPO mobile devices.

The store is located at Plaza Mall, Building No. 355, Zone 56, Street 100, Asian Town, Doha.