The British luxury loungewear brand Homebody marked a defining milestone with the unveiling of its SS26 collection, it’s first-ever presentation in Qatar and the wider GCC. The exclusive evening took place on January 26, 2026, at Galeries Lafayette Doha in Katara, positioning the iconic retailer as the natural gateway for Homebody’s regional debut.
Renowned in England for its refined approach to luxury sleepwear and loungewear, Homebody has built a loyal following among discerning clients, tastemakers, and international celebrities who value elegance, craftsmanship, and comfort. Its arrival in Doha signals a strategic expansion into the Middle East, with Galeries Lafayette Doha providing an ideal platform aligned with the brand’s premium positioning and global outlook.
Hosted by co-founders Beverley Calvert and Susannah Manning, the evening welcomed fashion leaders, VIP guests and the media to experience a collection that blurs the boundaries between loungewear, sleepwear, and elevated everyday dressing. Special presence of acclaimed Turkish actor Burak Özçivit added international allure to the event, underscoring the brand’s growing global resonance.
Commenting on the brand’s journey and creative intent, Beverley shared, “Every collection is an evolution. We design with real lives in mind; pieces that feel indulgent yet effortless, that offer individuality while remaining wearable. The design process is highly collaborative, ensuring each garment delivers both beauty and purpose. Sustainability remains integral to us as we empower local production.”
Susannah underscored this philosophy, highlighting the place of Homebody. “Entering Qatar and the GCC is a significant moment for us. We are proud to bring our vision of modern British luxury to a market that truly appreciates quality, craftsmanship, and conscious design. Galeries Lafayette Doha is the perfect partner for this journey. Its international perspective and commitment to excellence mirror our own values as a brand,” she noted.
The General Manager of Galeries Lafayette Doha, Kevin Pender, echoed this sentiment, stating, “Welcoming Homebody exclusively to Qatar reinforces our role as a destination for globally respected luxury brands. Homebody’s ethos, craftsmanship, and contemporary appeal resonate strongly with our clientele.”
The SS26 launch stood not only as a celebration, but as a confident introduction of Homebody to the region, setting the tone for a new chapter of modern, meaningful luxury in the Middle East.