Celebrating the spirit of luxury and the beauty of stunning craftsmanship, Ali Bin Ali (ABA) Group’s Luxury division once again became a part of the success story of the Doha Jewellery & Watches Exhibition (DJWE).
The 15th edition of the exclusive show, held from February 20 to 26 at the Doha Exhibition and Convention Center, brought together the country’s top luxury retailers and renowned global brands under one roof.
This is the 15th year that Ali Bin Ali Luxury has participated in the prestigious event. Besides the old favorites, new brands such as Damiani, Riviere, Lorraine Schwartz, Vishrut Gems and Jaeger-LeCoultre were showcased at the expo.
At this year’s DJWE, for the first time ever, Ali Bin Ali Luxury and Ali Bin Ali Fashion collaborated to put up a show. Twelve models walked the ramp dressed in Ermanno Scervino and ornamented with jewelry by ABA Luxury to give a full ‘Ali Bin Ali look’.
Making the event even more special, the House of Garrard had its global launch of a new collection in ABA Luxury’s pavilion at the exhibition venue.
Exhibition-goers from around Qatar as well as international visitors who visited ABA Luxury’s pavilion had the opportunity to enjoy fine timepieces, exquisite jewelry, classical writing instruments and sophisticated accessories.
ABA attracted exceptional attention at the DJWE and international media, including Harper’s Bazaar India and Vanity Fair UK, showed interest in our brands.
The show was a grand success with jewelry lovers gathering to experience the special occasion and witness an outstanding array of high-end merchandise.
Mr. Awn Zureikat, Chief Operating Officer – Ali Bin Ali Luxury, said: “We are proud to be part of this year’s edition of the Doha Jewellery & Watches Exhibition. Ali Bin Ali Luxury has been one of the partners of the exhibition since its inception 15 years ago, and every year we receive an increasing number of visitors and attendees. We take pride in introducing new brands with unique and limited pieces of jewelry and watches for the first time in Doha and the region. Our collection has impressed visitors every year.”