Business Streams

Desert Eye is the Mall Management division of Ali Bin Ali Holding. The company ventured into the new line of business in 2015 when it started developing the multidimensional project of 21 High st – the ultimate outdoor shopping destination in the heart of Katara Cultural Village.

One of the most ambitious projects of the Group, the venture marked Ali Bin Ali Holding’s further diversification in the market. It is also a part of the endeavor to support Qatar’s journey to becoming a key regional retail destination.

21 High st is the first shopping venue that is developed and managed by Ali Bin Ali Holding. The multi-dimensional project, set in a prestigious location in the heart of Katara-The Cultural Village in Doha, was opened to the public in March 2019.

The unique open-air shopping destination in Qatar offers a cool and comfortable outdoor environment in which visitors can shop and dine while enjoying their favorite activities throughout the year despite the soaring temperatures that may prevail during the summer.

Spread over 30,000sqm, 21 High st comprises multiple ‘first-of-a-kind’ features in Qatar. It is home to luxury, fashion, watches & jewelry brands from around the world, including the iconic French department store Galeries Lafayette, and is a fashion lover’s paradise. The Street also houses international restaurant and café chains that will satiate the most critical taste buds.

21 High st also features a beauty salon, gourmet retail outlets, a food hall, amazing terraces and offices, making the experience very special.