Prime Consumer Products is the FMCG division of Ali Bin Ali Holding is the exclusive distributor of Procter and Gamble products in the state of Qatar.

This trading relationship commenced in the mid-1970s starting with a small range of P&G products. Today, we have continued to grow, through expansion, to include products from all the P&G categories such as paper, hair care, fabric and home care in addition to beauty and health care.