Ali Bin Ali Holding, through its Asset & Property Management function, reaffirmed its commitment to environmental sustainability by participating in Earth Hour 2026 through a unified power-saving initiative across its key locations: ABA Tower, Al Bidda Tower and Dohatna Logistics Park.

As part of this global movement, non-essential lighting and selected systems were switched off from 8:30 PM to 9:30 PM on March 28, joining millions worldwide in a collective moment of action for the planet. The effort highlighted the organization’s focus on responsible energy use while ensuring operational safety and continuity.

The initiative centered on temporarily powering down non-critical lighting and systems, leading to a measurable reduction in energy consumption during the one-hour period.

This contributed to lower carbon emissions and supported the company’s broader sustainability goals.

Commenting on the initiative, the General Manager of Asset & Property Management, Ms. Evelyne de Coutte, stated that Earth Hour reflects the company’s shared responsibility to protect the environment for future generations. “At Ali Bin Ali Holding, we are committed to embedding sustainability into our daily operations and inspiring our teams to take meaningful action. Together, even small steps can lead to significant impact,” she added.

Beyond its immediate impact, the initiative reinforced the importance of corporate responsibility in advancing environmental progress. By aligning its operations with global efforts, Ali Bin Ali Holding continues to cultivate a culture of awareness, accountability, and collaboration across its teams.

This initiative underscores the company’s ongoing dedication to environmental stewardship and its proactive approach to supporting global climate efforts, reinforcing its commitment to building a more sustainable future for the communities it serves.