World Cup 2022: 28 out of 32 teams train with Technogym

Thanks to the exceptional work of Technogym Qatar Team, Technogym – the world leading brand in products and digital technologies for fitness and wellness, Official Supplier of the last 8 Olympics, and globally recognized as the reference brand for the athletic preparation of champions from all over the world – will train 28 of the 32 teams participating in the Soccer World Cup in Qatar providing the most innovative equipment for their athletic training.

In addition to the +10 years partnership with the Brazilian national team and the most recent collaboration with Uruguay, Technogym will be in Qatar to support the training camps of also France, Germany, Holland, Spain, Argentina, England, United States and many other teams providing them with customized digital products and training solution to meet players’ specific training needs.

In fact, spot-on athletic condition of every player is an essential requirement that can really make the difference in a high-intensity event like the soccer World Cup where all teams must perform at the top of their game.

The tailor-made training solutions that Technogym has made available to champions for their cardiovascular training, strength, flexibility, and rehabilitation, include SKILL LINE – developed by Technogym for the specific needs of athletic training – which consists of SKILLRUN treadmill, the SKILLBIKE, the SKILLROW rowing machine and SKILLMILL, a unique solution for training speed and power at the same time.

In addition to the SKILL LINE, the Technogym bespoke gym will also include EXCITE and SELECTION lines, which encompass all the equipment needed for cardio and resistance training.

Kraft Heinz awards International Agencies – CA

Adding a new feather to Ali Bin Ali Holding’s cap, International Agencies – CA received the award of ‘In-store Excellence and Business Delivery Champion’ for the year 2022, from Kraft Heinz. The award recognized the outstanding performance of double-digit growth and consecutive record months throughout the year.

The award was officially handed over to International Agencies on October 31, 2022, by Mrs. Melda Yasar Cebe, Managing Director, Kraft Heinz MEA & Turkey, and Mr. Mustafa Sarikaya, Commercial Director, Kraft Heinz GCC. Also present at the event were Mr. Wadiah Kazan, COO of ABA FMCG, Mr. Selim Hashem, IA-CA Senior Division Manager, and Mr. Nassif Kanazeh IA-CA Sales Manager.

The recognition proves International Agencies – CA division’s unfaltering efforts to deliver the best performance despite the local and global challenges faced in recent years. The division, in cooperation with the Kraft Heinz team, was able to overcome all adversities and achieved the record-breaking performance, making International Agencies the only distributor in Qatar to receive the award this year.

Speaking about the achievement, Mr. Wadiah said: “It is always great to be recognized for your efforts. IA has been associated with Kraft Heinz for more than 30 years and has always delivered on its promise to produce the best market result. I congratulate the entire International Agencies team for this very well-deserved accolade and I am sure they will achieve new heights in the future.”

Ali Bin Ali Medical unveils new storage facility at DLP

As part of its efforts to expand and provide quality healthcare products to businesses and residents of the State of Qatar, Ali Bin Ali Medical formally launched its new storage facility for medicines and medical supplies at the Dohatna Logistics Park (DLP) in Doha on October 31, 2022.

The memorable opening was attended by various heads of Ali Bin Ali divisions, including the General Manager of ABA Medical, Mr. Monzer Abdel Samad; General Manager of ABA IT, Mr. Youssef C. Moussa; Head of Supply Chain & Logistics-FMCG, Mr. Vincent Emmanuel; and Group Corporate Communications Manager, Mr. Imad Hashim.

During the event, guests were taken through the storage facility, and shown the inventory procedures and regulations the facility adheres to as per the Qatar and international healthcare standards.

Sharing his thoughts about the 1,200sqm warehouse, Mr. Monzer credited the ABA IT division for supporting the facility by introducing the automated Warehouse Management System (WMS) which has modernized ABA Medical’s operations specifically in stock accuracy and optimizing lead time from stock receiving to order picking. He acknowledged the efforts of the Ministry of Health for supporting this milestone project as a campaign to meet the country’s need for quality service and capacity. “Ali Bin Ali Medical meets all the conditions and requirements stipulated for holding such a facility including government licenses and safety procedures,” he added.

To celebrate the moment, ABA Medical issued certificates of appreciation to its dedicated team of personnel that have ensured steady progress of the entity. A cake was also cut to commemorate the launch.

Dohatna Logistics Park (DLP), founded by Ali Bin Ali Holding, is an ideal storage space for ABA Medical as it provides high quality warehouse facilities and world class logistics services. The new warehouse is set to eliminate any shortage of medical supplies in the State of Qatar, increase storage of medical equipment for Ali Bin Ali and its clientele, streamline distribution, and increase profits.